Fresh has launched a fragrance collection as a tie-in to the upcoming Julia Roberts movie Eat, Pray, Love which is, of course, the film adaptation of Elizabeth Gilbert's wildly popular travel memoir. Judging by the reception of both the book and the film trailer, Fresh's Eat Pray Love collection will be either embraced or ridiculed, depending on who you ask.
Eat is a "sweet, effervescent" scent
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